The new Sainsbury’s Christmas advert is emotional

This year’s Christmas ad from Sainsbury’s – “Christmas is for Sharing” is simply stunning.

Made in partnership with The Royal British Legion, it commemorates the extraordinary events of Christmas Day, 1914, when the guns fell silent and two armies met in no-man’s land, sharing gifts – and even playing football together.

The fact that this advert is based on events that actually happened is enough to leave you very emotional. If not then you must be made of stone.

Sainsbury's Christmas Advert 2014

Christmas in Wexford Children's Picture Book